Hi! I work at a pretty small SaaS software company with long experience with our legacy Windows-based app in an industrial space. Currently, we are working on this B2B / Enterprise web application as a next-generation system for the same market. Not exactly a startup, but this is a big next step for the company to stay relevant.
🤔 I was inspired by a recent post about PM:Engineering ratio from
Our company is less than 30 people including two marketing people, a handful of salespeople, a very small customer success team (focused on the legacy product), and support and engineering teams (again, the legacy product). And then the 4-person Executive team.
So our team is:
- 1 PM (me) who is doing
- Backlog authoring (Product Owner-type role)
- “Business Analyst” work (?)
- Sprint demos to Sales and Exec team
- All the stuff you do in Productboard
- Authoring more of the Help Content
- A bunch of the testing
- 1 Director of Engineering AKA Engineering Lead
- Architect, Pull Request reviewing, and some coding
- 3 Engineers doing everything from
- Backend work
- Front end work
- Security testing and scanning
- 1 Intern, currently focused on front-end test automation
Design-wise, it’s all pretty basic stuff so far. Nothing too special, just working from examples of your basic B2B applications without a lot of attention paid to aesthetics, animations, etc. I feel fortunate to have the resources we have for this brand new pathway for the company.
OK so the questions:
- How do you know you need a designer?
- Are there any tips on how to tell if another role, like a subject matter expert or business analyst, might out-weigh the importance of design?
- Just assuming I don’t know what I am talking about here but - how can I find similar job listings for what a designer working with a B2B SaaS web application is and does? I feel like the term “designer” itself is very open ended. Are the same skills applicable for someone who designs a website as one who designs for engineers to develop applications?
My fear is that my whole company is inexperienced with this. The only exposure to the word “designer” they really know is that we used to have a marketing person who was also a fairly good graphic artist so he would design images and logos and uh.. PowerPoint presentations for our VP. 😬
Thank you for reading this far. You are the best.