I spoke this morning at a webinar for product and community folks about how product teams can leverage community to help drive acquisition, conversion, expansion, and retention using product-led and community-led approaches. If you’re interested, I’ve attached the slides from the talk and the session recording should be up shortly on Higher Logic/Vanilla’s website.
Product managers and community managers share a common goal: to deliver value to their users and it was interesting to hear from many product folks that don’t have a community.
Do you have a community for your product? If so, let us know in the poll below and reply with a comment sharing a link.